Prosus/FY26 trading update, WPP/AWS deal, M6/Read from TF1 & NFLX deal

Research evidence excerpt

Prosus/FY26 trading update, WPP/AWS deal, M6/Read from TF1 & NFLX deal

19 June 2026

DB Media & Online #what's appening

tech and data solutions. The website references 10k headcount/experts in 40+

markets, with various major global tech partners already, including AWS.

According to the AWS website, this specific agreement is intended to help

enterprise brands to accelerate AI experimentation to scale across commerce, CX

and marketing operations. AWS suggests WPP Enterprise Solutions brings

engineering depth and creative to commerce expertise to AWS generative and

agentic AI capabilities to deliver high quality AI systems at speed and scale.

M6 (Hold, last close: EUR 12.42): TF1 signs distribution deal with Netflix in France,

mixed read for M6. Yesterday, French broadcaster TF1 (n/r) announced a

distribution agreement with Netflix, thus enabling Netflix subscribers in France to

access TF1 content directly at no extra cost. Effective June 19th, this agreement

would enable Netflix subscribers to get access to both TF1’s linear TV channels and

TF1+ streaming service including its extensive content library. Under the

agreement, TF1 will retain responsibility for programming, advertising sales, and

rights management, while Netflix contributes distribution capabilities, product

experience, and its recommendation technology; neither company has disclosed

the specifics of the advertising revenue sharing. Overall, the latest TF1-Netflix

distribution deal represents a mixed read for Groupe M6. As a reminder, M6 signed

a similar distribution agreement with Amazon Prime Video in France in January

2026 (see here). M6's agreement with Amazon Prime includes programming from

linear TV channels (M6, W9, 6ter, and Gulli) as well as M6+ which includes 30,000

hours in its content library.