REAL-TIME GLOBAL RESEARCH
Truist Financial Corp: CEO Change: Sooner Than Expected But Not a Surprise; New CEO Experienced Bank Executive
Research evidence excerpt
Truist Financial Corp: CEO Change: Sooner Than Expected But Not a Surprise; New CEO Experienced Bank Executive
J P M O R G A N North America Equity Research
16 June 2026
Truist Financial Corp Neutral
TFC, TFC US
CEO Change: Sooner Than Expected But Not a Price (15 Jun 26):$48.48
Surprise; New CEO Experienced Bank Executive
Banks — Large-Cap
Truist announced that CEO Bill Rogers is moving on to become Chairman until Vivek Juneja AC
April 2027, and Mike Lyons will become the CEO. This change is not surprising (1-212) 622-6465
given Truist’s lagging stock price as reflected in its valuation - Truist was trading vivek.juneja@jpmorgan.com
at 1.3x P/TBV (ex-OCI) at close of June 12, the lowest in our regional peer group Andrew J Dietrich
which are trading at 1.7x-2.1x. Truist stock has lagged our regional peers, up 5% (1-212) 622-4244
YTD versus average YTD increase of 12.2% at those peers. aj.dietrich@jpmorgan.com
Sai M Nettem
Bill Rogers has been a shareholder-focused CEO since his days at SunTrust and has (1-212) 622-2666
sai.nettem@jpmorgan.com
worked hard to turn around Truist since he became CEO - he was left in a very J.P. Morgan Securities LLC
challenging situation by the previous CEO. Truist has been building a fee income
source, investment banking and trading, and set a new medium-term RoTCE target
but with the recent pressures on net interest income, there has been lack of investor
confidence in this target.
Truist stock is down on the management change due to a couple of concerns: the
new CEO may lower the medium-term RoTCE target and that Truist will not be a
takeover candidate. In our view, the stock has certainly not been trading at the new
RoTCE target or with any takeover premium. Hence, any reduction in RoTCE
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