GLOBAL RESEARCH ARCHIVE
May Marine Tracker: Soft results as retail volumes likely down mid-to-high-single digits y/y
Research evidence excerpt
May Marine Tracker: Soft results as retail volumes likely down mid-to-high-single digits y/y
e initial results for May. Initial results are
subject to material revisions from Statistical Surveys. Where possible, we include our
estimates of revision rates based upon prior months and note the estimated revision
we applied. For May, 40 states were included in the data (see Exhibit 20) and all prior
year periods include only these states. We recommend use of the data presented and
our analysis as a primarily directional indicator of retail performance at a macro industry
level.
For company-specific considerations, we note that the lack of reporting from
some states and revisions to the data set over the course of months can be very
meaningful for analysis. While we present some company-specific headline data
further in this note for the OEMs, we caveat that our analysis is based on reporting
available to us, subject to material change over the next few months, and may
not reflect public company earnings results.
• For fuller disclosure, we also present quarterly industry data through 1Q26 distinctly
from our monthly data given the former’s broader geographic coverage. Some OEMs
have suggested that quarterly data is a better read of industry trends; however,
the most recent quarterly data is not available until after public company
quarterly earnings.
Please see the back pages of this note for further detail including initial un-
revised May results for Brunswick (BC, Buy), Malibu (MBUU, Hold), MasterCraft
(MCFT, Hold), and Winnebago (WGO, Buy, Scholes). We also distinctly include the
Marine Products brands that were acquired by MCFT and Saxdor Yachts which
was acquired by MBUU.
SEE PAGE 16 FOR REQUIRED DISCLOSURE INFORMATION
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