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SAP SE: Sapphire provides strategic clarity on agentic AI
Research evidence excerpt
SAP SE: Sapphire provides strategic clarity on agentic AI
Equity Research
European Software & Payments
14 May 2026
SAP SE
Sapphire provides strategic clarity
on agentic AI
SAP at Sapphire clearly outlined why it has the right to win in SAPG.DE/SAP GY OVERWEIGHT
NEUTRALagentic AI. While financial clarity on AI impact was limited EuropeanPayments Software &
beyond mix, with no explicit growth framework, we see this Price Target EUR 220.00
as deliberate given the market's focus on terminal values, Price (13-May-26) EUR 136.26 Potential Upside/Downside +61.5%
Source: Bloomberg, Barclays Researchwhich SAP addressed through its AI strategy and products.
Strategy: leveraging domain knowledge, business data and governance U.S. Software
Raimo Lenschow, CFAManagement positioned AI as the next structural transformation for SAP, extending beyond
+1 212 526 2712
cloud migration towards AI‑driven, agent‑based enterprise software, which it refers to as the raimo.lenschow@barclays.com
"Autonomous Enterprise." BCI, US
The company sees its right to win in its differentiated capabilities. Management emphasised European Software & Payments
that LLMs are commoditising, with leadership positions between LLMs expected to rotate over Sven Merkt, CFA
time, while SAP’s advantages lie elsewhere in deep process and industry knowledge, +44 (0)20 3134 1254
semantically rich business data, and enterprise‑grade governance. These are brought together sven.merkt@barclays.com
through SAP’s knowledge graph, which underpins the SAP Business AI Platform. SAP stressed Barclays, UK
that the ability to switch between foundational models as the landscape evolves is essential. By Alice Jennings
abstracting models behind its orchestration, context and governance layers, SAP believes it can +44 (0)20 3134 9087
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