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SPOT - BUY - Machine Learning: Investor Day to Detail Management's Raised Ambitions
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SPOT - BUY - Machine Learning: Investor Day to Detail Management's Raised Ambitions
May 15, 2026
Michael Morris, CFA michael.morris@guggenheimpartners.com SPOT - BUY - Machine Learning: Investor Day to
804 253 8025 Detail Management's Raised Ambitions
Grayson Glenn
grayson.glenn@guggenheimpartners.com
804 253 8053 Key Message: Spotify's May 21 Investor Day comes four years after the June 2022
event where CEO Daniel Ek outlined the "Spotify Machine" vision targeting $100bn Charles Wilber
charles.wilber@guggenheimpartners.com revenue, 1bn users, 40% gross margin, and 20% operating margin over the next decade.
804 335 3977 The company has made significant progress: monthly active users have grown from
422mm in 1Q22 to 761mm as of 1Q26, gross margin expanded from 25.2% to 33.0%, Taylor Manley and operating margin reached 15.8% compared to an operating loss four years ago. taylor.manley@guggenheimpartners.com
804 253 1336 Management framed 2026 as the "Year of Raising Ambition," with Co-CEO Alex Norström
stating on the 4Q25 call that the company is "looking forward to telling you more about
it at our Investor Day in May," while Co-CEO Gustav Söderström teased the vision
of building "the world's first truly intelligent media platform" but noted he would save
SPOT BUY detailsmedium-termfor the event.profitabilityWe expectgoals updatedin 2024. financialOur proprietarytargets giveninvestorthe surveycompanyaheadsurpassedof the
Spotify Technology S.A. event indicates a conservative setup: 65% of respondents do not expect an AI music
Sector: Media & Internet product announcement, consensus medium-term operating margin expectations sit at
~19% (already nearly achieved), and 63% of investors would be buyers on weakness
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