REAL-TIME GLOBAL RESEARCH
Americas Entertainment: Front Row Report: Live Entertainment High Frequency Data Tracker, June 2026
Research evidence excerpt
Americas Entertainment: Front Row Report: Live Entertainment High Frequency Data Tracker, June 2026
Goldman Sachs Americas Entertainment
44) saw WOZ attendance hold steady in June ~in-line with typical Vegas 2Q
seasonality. We remind investors that Placer data still potentially underestimates
attendance, with greater potential upside than downside given that i) Placer data
excludes children & international visitors to Sphere and ii) to accurately gauge
average WOZ attendance, we exclude days that also show a residency (which should
bring in higher Experience attendance).
n For more context on recent Las Vegas tourism trends, see the GS Research Gaming team’s
Las Vegas Pulse note (published June 29, 2026).
n Notably, June 2026 had the same number of weekend days (Fri/Sat) compared to June
2025 (8).
HundredX Consumer Sentiment
n Ticketmaster, which has sustained positive progress on consumer sentiment around
its brand, still saw a consistent gap to industry peers in May (of ~260bps total).
Sensor Tower App Download
n Unique app downloads for Ticketmaster were down YoY (-38% YoY in June / +9%
YTD vs 2024), although MAUs were up (+22% YoY) on a global basis.
n Much of Ticketmaster’s YoY decrease in downloads is driven by specific markets (see
Exhibit 17) as we lap the effects of Ticketmaster likely encouraging web-based users
to use the app more last year. Step ups in Ticketmaster MAUs in these markets likely
reflect continued usage growth for these now app-based fans.
n NEW! Unique app downloads for StubHub were up meaningfully YoY (+109% YoY in
June), with MAUs up similarly (+46% YoY) on a global basis.
n We include engagement data for event discovery platforms such as Bandsintown and
Songkick, whose app downloads and MAUs are competitive with those of major
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