REAL-TIME GLOBAL RESEARCH
US Economic Viewpoint: K, so what? Implications of a K-shaped economy
Research evidence excerpt
US Economic Viewpoint: K, so what? Implications of a K-shaped economy
Executive Summary
In a previous report (K, but why? Five drivers of K-shaped spending), we showed how
consumer spending since late-’24/early-’25 became increasingly K-shaped, with higher-
income households driving activity amid widening divergence across income cohorts
(Exhibit 1). We documented five factors responsible for the K-shaped spending dynamics
– balance sheets, housing costs, the labor market, fiscal stimulus and the affordability
shock from higher gas prices.
Together, these left higher-income households supported by equity wealth, stable
housing costs and steadier labor outcomes, while lower-income households faced rising
rents, weaker job growth and higher debt burdens. Then in 2026, this divergence
widened further: higher-income spending received a larger boost from OBBBA-related
tax relief, while higher energy prices from the Iran shock, acting as a regressive tax
weighed more heavily on lower-income households, leaving the former better positioned
to absorb the hit.
In this report, we turn to the implications of this divergence. We first assess why K-
shaped dynamics matter for aggregate consumption outcomes, highlighting the outsized
share of higher-income households in overall spending. We then show how these K-
shaped dynamics help reconcile the disconnect between a cooling labor market and
resilient consumer spending we got last year. Also, we use the pandemic recovery to
learn about the current K-shaped cycle.
Finally, we consider what a more bifurcated economy means for policy. The K
complicates monetary calibration by making aggregate demand appear firmer than
underlying breadth would suggest, even as stress builds unevenly across households.
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