GLOBAL RESEARCH ARCHIVE
Held Its First IR Day: Value Chain Evolution and a Market-In Strategy
Research evidence excerpt
Held Its First IR Day: Value Chain Evolution and a Market-In Strategy
ocus on high value-add projects. (3) General Products &
Realty: in construction/real estate, focus on four priority areas (domestic development, North
America real estate, construction/infra, real estate after-business). Particularly sees upside in
real estate and automotive after-sales related business. (4) Machinery: diversified earnings
base across auto, construction machinery, industrial machinery, power/plant, aerospace, and
ships. Expands earnings through “earn, cut, prevent,” approach, strategic investments, weaker
yen, and themes such as renewables and defense. Currently focusing on ammonia fuel as a
decarbonized fuel.
Practice of market-in: (1) Textiles: comprehensive value chain that covers all segment of
the textile industry, from upstream to downstream. Strong market-in approach capturing
consumer needs quickly and linking to product development. Over 200 sublicensees and
~300 directly operated stores. Uses retail/consumer feedback in product development; will
also expand shoe development/sales leveraging brand synergies. (2) Food: strengthens
downstream-driven value chain based on market-in approach. Through FamilyMart and
~2,000 partners, captures consumer needs in real time and links to product creation.
Emphasizes hands-on management with the partners.
Data-driven value creation: (1) ICT & Finance: leverages primary on-site data/know-how
and deep process understanding as a competitive advantage—“live data” beyond AI. Provides
optimal solutions including AI to address customer needs. (2) No.8: develops retail media via
FamilyMart (FamiPay, digital signage), using purchasing data and retail media to drive sales
promotion and create new business opportunities.
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