GLOBAL RESEARCH ARCHIVE
CIO Brief
Research evidence excerpt
CIO Brief
CIO Brief July 5, 2026
KEY THEMATIC RESEARCH
Global Exposure Guide 2026 – Mapping Revenue Sources in a Multipolar World
Our annual analysis quantifies companies’ geographic revenue exposure, based on Morgan Stanley analysts’ estimates, to
provide a consistent global framework where company disclosure is often limited. Europe screens as most geographically
diverse among the major regions, with over half of revenues generated in markets outside Developed Europe. Our database
also includes revenue exposure to different end-markets – we find that US companies are the most exposed to Consumers
(comprising almost half of revenue), while European companies are least exposed to Consumers. read more
A $6 Trillion Question: Are US Health Costs Under Control?
US healthcare spending growth is currently up 6% Y/Y, down from 9% growth two years ago. If sustained, this would be
notable: Healthcare's contribution to inflation has been twice what it was pre-COVID. However, we think the slowdown in
reported healthcare inflation is too good to be true. We think 4 drivers create a wedge between total US healthcare costs
and inflation gauges: (1) The government (50% of US Healthcare spending) pays less than commercial payors; (2) More care
is occurring in cheaper settings; (3) People are consuming more care; and (4) Patient needs are more complex. read more
KEY MACRO RESEARCH
Global Economics: The Capex Cycle in an Asian Context
We believe the fading oil shock strengthens Asia’s macro backdrop as its AI-led export upcycle broadens into a durable
industrial capex cycle. We see four intertwined forces driving the cycle: AI and related infrastructure demand, Energy-
Transition investment, defense spending, and broader industrial capex spillovers.
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