GLOBAL RESEARCH ARCHIVE
Smartfit "TotalPass Scale and Monetization Support a Favorable 2Q26 Setup..."
Research evidence excerpt
Smartfit "TotalPass Scale and Monetization Support a Favorable 2Q26 Setup..."
ng into 2Q26 results. We reiterate our Buy rating & price target of R$28/share. 12/27E 2.02 2.11 4 1.96
12/28E 2.80 2.91 4 2.50
Favorable near-term setup; sensitivity to frequency and pass-through
Vinicius Strano, CFA
We believe 2Q26 sets up favorably for TP, with revenue and margins benefiting from Analyst
both lower gym attendance and reduced partner pass-through payments. Given the vinicius.strano@ubs.com
high sensitivity of TotalPass economics to both member frequency and partner pass- +55-11-2767 6688
through levels, we provide a sensitivity analysis below to illustrate the potential Lucca Biasi
impact on 2Q26 revenue under different operating scenarios. Associate Analyst
lucca.biasi@ubs.com
Gym frequency in Brazil typically stands at 7–8 visits per month during the +55-11-2767 6173
year. In 2Q, we estimate frequency at the low of this range, below yearly
Isabella Lamas average due to seasonality, a dynamic that could be amplified this year by
Associate Analyst
holidays and the world cup. Given TP usage-based cost structure, lower
isabella.lamas@ubs.com
frequency should provide an uplift to profitability. +55-11-2767 6836
In addition, recent reductions in partner pass-through payments suggest the
company is increasingly monetizing its scale, creating an incremental tailwind
to revenue and margins. Assuming a conservative average frequency of 7 visits
per month during 2Q26 and partner pass-through of R$9.5/subscriber/month,
we estimate TotalPass ARPU of R$25/month.
Highlights (R$m) 12/23 12/24 12/25 12/26E 12/27E 12/28E 12/29E 12/30E
Revenues 4,245 5,580 7,242 9,051 10,914 12,659 14,303 15,708
EBIT (UBS) 1,045 1,264 1,698 2,348 3,098 3,782 4,453 5,058
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