U.S. Hardlines Retail "Highlights from an Expert Call on Agentic Commerc..."

Research evidence excerpt

U.S. Hardlines Retail "Highlights from an Expert Call on Agentic Commerc..."

Global Research

8 June 2026ab

U.S. Hardlines Retail Equities

AmericasHighlights from an Expert Call on Agentic

Commerce Retailers, Broadline

Michael Lasser

Analyst

michael.lasser@ubs.com

Our Take: Agentic commerce is still in its early stages, but it creates more +1-212-713 2440

opportunities than threats for traditional retailers.

Mark Carden

We hosted an expert call with a former executive from a leading mass merchant to

discuss the role of agentic commerce in retail. The expert believes that while agentic mark.carden@ubs.com

commerce has generated a lot of buzz recently, its far from certain how impactful this +1-212-713 3218

form of retail will have on the sector. Besides, even if it is impactful, its likely to take a

Dan Silverstein

long time to materialize. Today, eCommerce has ~20% penetration of retail sales.

Agentic commerce is currently a fraction of that spend. Importantly, the expert believes daniel.silverstein@ubs.com

that one key to consider is who owns the customer relationship. Thus, taking friction out +1-212-713 2459

of the process and improving the customer experience will be in the best interest of

Sachin Verma

retailers, regardless how commerce is executed. As the expert sees it, agentic commerce Associate Analyst

represents the next step on a path eCommerce has already been on, building towards sachin.verma@ubs.com

creating deeper personalization and bespoke digital shopping experiences for +1-212-713 3492

consumers.

Mathew Rothway

Beyond agentic commerce, the expert highlighted how traditional retailers have mathew.rothway@ubs.com

opportunities to monetize in the changing world. For instance, many of the retailers +1-212-713 5000