GLOBAL RESEARCH ARCHIVE
Target: Consistency is the TGT
Research evidence excerpt
Target: Consistency is the TGT
Deutsche Bank
Research
Rating Company Date
Hold Target 21 May 2026
North America Reuters Bloomberg Rating Hold
United States TGT.N TGT US Price target (USD) 126.00 Price at 20 May 26 122.33
52-week range 132.10 – 83.68
Consumer
Retailing / Department Stores Valuation & Risks
& Broadlines
Consistency is the TGT
Krisztina Katai
TGT delivered a good 1Q print, with the strongest SSS growth in 4 years driving Research Analyst
+1-212-250-0590 a ~20% EPS beat vs. consensus (although we think EPS was closer to the buy-
side). However, margin flow-through was more limited, led by SG&A investments, Jessica Taylor
and management commentary was more guarded on 2Q (recall, the Nintendo Research Associate
Switch launch last June added ~100 bps to SSS). In our view, while the print lends +1-212-250-3165
incremental support to the early stages of TGT’s turnaround, we believe investor
Nick Breckenridge focus remains squarely on the durability of the comp inflection. Notably, the last Research Associate
period of similar SSS growth coincided with stimulus-driven demand. +1-212-250-9179
Encouragingly, early reads on strategic initiatives are positive, particularly around
assortment refinement and in-store experience enhancements. However, we
would highlight that the bulk of TGT’s transformation remains ahead, with several Key changes
large-scale initiatives still in early innings, including: 1) a broad-based center- Price target (USD) 123 126 2%
store food reset; 2) a multi-year remerchandising effort in Home; and 3) the rollout
Source: Deutsche Bank
of Target Beauty Studio starting in late August.
In our view, these initiatives represent a meaningful opportunity to drive
sustained traffic and basket improvement, but also introduce execution risk,
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