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Japan Food Sector: What Nielsen data say about the US instant noodle market (July 2026)
研报英文原文证据摘录
Japan Food Sector: What Nielsen data say about the US instant noodle market (July 2026)
Global Research
21 July 2026ab
Japan Food Sector Equities
JapanWhat Nielsen data say about the US instant
noodle market (July 2026) Food & Beverage
Rei Ihara
Analyst
rei.ihara@ubs.com
Japanese firms weak in US instant noodle market in July +81-3-5208 6227
We use the latest Nielsen data to analyse the US instant noodle market and sector Jae Hyung Choi
company conditions in July 2026. Our conclusions are as follows: (1) US instant noodle Analyst
sales volumes in July rose 3% yoy and improved slightly from June, but this was driven by jaehyung.choi@ubs.com
Korean firms. (2) Although new plants for both Toyo Suisan and Nissin Foods should +82-2-3702 8172
have started operations in June, Japanese companies showed no strength even in July, Ryunosuke Watanabe
with sales volume for Toyo Suisan in particular continuing a negative trend. Associate Analyst
ryunosuke.watanabe@ubs.com
Toyo Suisan: sales promotions have not been restarted yet +81-3-5208 6243
At Toyo Suisan, sales volume fell 5% yoy in January-March 2026 and was down 4% in
April-June and 5% in July as declines continued. For unit selling prices, while they rose
14% yoy in January-March 2026, they increased 12% in April-June and 12% again in
July alone, and they remained at a high levels. We had forecast that the company would
resume sales promotions in June along with the startup of a new factory, but it appears
the company has not restarted sales promotions at this point, given weak sales volumes,
while unit prices remain at high levels.
Nissin Foods: volume appears to be recovering, but only because previous year
was low
At Nissin Foods, sales volume grew 2% yoy in January-March 2026, rose 1% in April-
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