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Putting the Spotlight on Wealth Management and US Opportunities
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Putting the Spotlight on Wealth Management and US Opportunities
Billionbrains Garage Ventures (GROWW IN)
Equity Research
June 24, 2026
Spotlight on Groww's wealth management and US
opportunities
Groww's wealth business comprises three products
As highlighted in our initiation report, we see wealth management for Groww as a key growth
opportunity over the next five years. Groww's wealth management business comprises three
products: (1) Groww Prime; (2) W by Groww and (3) Fisdom.
Exhibit 4 - Groww's wealth offerings
Groww Prime W by Groww Fisdom
Target customer Clients with less than Rs2.5mn assets Clients with more than Rs5mn Bank mutual fund customers
assets
B2B/B2C Service within the Groww app Separate B2C app B2B service
Product Customizable mutual fund baskets Mutual Fund baskets, PMS, AIF, Mutual funds
unlisted stocks
Human support No Yes for investors with more than
Rs5 mn assets with W
Earnings opportunity 5% by FY30e 3-5% by FY30e
.
Source: Jefferies
#1: Groww Prime: Mutual fund (robo) advisory platform Should 12% of the mutual fund AUM move
Background: This is a mutual fund advisory platform, which was launched in Jan'26. Currently, to Groww Prime by FY30e, it could contribute
Groww Prime is available to new Groww investors. The service is focused on giving Groww c.5% to overall PAT.
customers the opportunity to invest in customized mutual fund baskets. Groww Prime also gives
rebalancing suggestions and indicates funds to sell, after taking into consideration tax liabilities,
in case of liquidity requirements. Groww Prime is part of the Groww App and is an alternative to
direct mutual funds.
Fees: The platform doesn't charge investors any fees for this service. However, should one invest
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