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Asia‘s Households Rebalance: Asia Compass | Asia Pacific
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Asia‘s Households Rebalance: Asia Compass | Asia Pacific
Idea
June 18, 2026 01:15 AM GMT
Morgan Stanley Asia Limited+MAsia Compass | Asia Pacific Magdalena L Stoklosa, CFA
Director of Pan-Asia Research
Asia's Households Rebalance Magdalena.Stoklosa@morganstanley.com +852 2848-8811
Retail savings mobilization across Asia has been an important part of the
region’s Market Reform agenda and the continued push toward equitizationz;
Across the region, capital markets are being reshaped to better fund innovation and
strategic capex. This is a transformative shift, and it’s still far from complete.
Five of the largest capital markets are working through major reforms across
governance, transparency, and balance sheet optimization, all with the aim of
improving shareholder returns. At the same time, the transformation of domestic
savings pools in Japan and India has been critical in supporting local markets and
sustaining equity flows. Australia’s pension system, the largest pool of pension
assets globally, continued to have a clear long-term impact on its domestic equity
market valuations, while China has provided broad support to its IPO market.
These capital market and governance reforms are already having a visible impact,
whether through improving ROE, valuation re-ratings, or both, as we have seen in
Japan, China, Korea ,and Singapore.
Korea is a particularly important example. After decades in which household wealth
was built primarily through real estate, with a persistent preference for cash and
deposits, household equity holdings rose 48% year over year in 2025, compared
with a prior decade-long average annual increase of just 7.4%. This marks a striking
inflection in Korean households’ appetite for risk assets, and we are closely watching
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