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Kingdee International Software Group "Valuation reset, fundamentals..."
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Kingdee International Software Group "Valuation reset, fundamentals..."
KingdeeKingdee International Software Group UBS Research
UBS Research THESIS MAP Thesisa guideMapto our thinking and what´s where in this report
Pivotal Questions Q: Can Kingdee maintain its product leadership in China's ERP market?
Yes and potentially evolve into a broader AI-powered enterprise application platform. We believe the
market continues to view Kingdee primarily through the lens of a traditional ERP vendor, while
underappreciating the strategic implications of its AI initiatives. As AI increasingly becomes a catalyst
for enterprise software spending and system modernization, in our view, Kingdee is well positioned
to capture this trend given its extensive public cloud footprint, strong customer relationships, and
ability to rapidly deploy new AI capabilities across its existing ecosystem. Over time, products such as
Lingee could expand Kingdee's role from a system of record to a system of intelligence, enabling the
company to participate in a broader enterprise application layer that spans ERP, workflow
automation, and AI-assisted decision making. As a result, we believe investors may be
underestimating both the durability of Kingdee's ERP leadership and its longer-term potential to
emerge as an AI-powered enterprise platform.
Q: Can AI become a meaningful driver of growth in the near term?
Not yet, as enterprise AI use cases are still in the early stages of maturation. However, we expect
margins to continue improving as Kingdee benefits from the operating leverage released by its multi-
year subscription transition, with AI monetization or efficiency gain as potential upside. At the same
time, AI investments remain manageable, as the company leverages best-of-breed external
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