普通外文研报
Vietnam Beer NielsenIQ update "May industry update: Heineken still growing ..."
研报英文原文证据摘录
Vietnam Beer NielsenIQ update "May industry update: Heineken still growing ..."
Global Research
29 June 2026ab
Vietnam Beer NielsenIQ update Equities
GlobalMay industry update: Heineken still growing
double-digit Beverage
Sanjeet Aujla
Analyst
sanjeet.aujla@ubs.com
Vietnam Beer NielsenIQ data +44-20-7567 4529
We track NielsenIQ data for the Vietnam beer industry, which we estimate covers c65% Permada Darmono
of the market (both on- and off-trade channels), and is the best available measure of Analyst
underlying industry and company demand trends. Vietnam represents c5%/9% of 2025 permada.darmono@ubs.com
net sales/EBIT for Heineken; c22%/16% net sales/EBIT for Thai Beverage through its +65-6495 3137
local subsidiary Sabeco; and c2% net sales for Carlsberg. Arnaud Autier
Associate Analyst
Strong start to Q2 arnaud.autier@ubs.com
Per Nielsen, Vietnam beer industry volumes slowed to +3.6% in May after +8.5% in +44-20-7901 6849
April, implying Q2 to date +5.9% broadly in line with Q1 +6.1%. Last month, Alex Manoonpol
Heineken's CFO continued to sound upbeat about industry trends (link), and their share Analyst
gains. The industry continues to premuimise, lead by Heineken, with super premium alex.manoonpol@ubs.com
volumes +35% in Q2 (v Q1 +38%), and the premium segment accelerating to +15% +662-613 5770
(from +8% in Q1), whilst mainstream is slightly declining (Q2 -1.4% in line with Q1). Trang Nguyen
Industry price/mix has improved +6.7% in Q2 from +4.9%, as headline pricing has Analyst
accelerated, but also brand mix is contributing +3.5%. Investors have been nervous trang-za.nguyen@ubs.com
about demand trends given higher energy costs following the outbreak of the Middle +65-6495 2495
East conflict; however, continuation of current trends should support upside risk to
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