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Key Takes from Veeam's Customer Conference
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Key Takes from Veeam's Customer Conference
AR Survey
Conversations with Customers and Partners. Speaking to customers and partners at VeeamOn, (Apr ’26 & Jan ’26, N=20)
we came away incrementally more confident that cyber resilience is a must-have. As one person
Chart 3 - 75% of Resellers Namedtold us, "Because of ransomware, backup went from life insurance to health insurance." That said, Cybersecurity as a Top 3 Driver of Backup and
memory and component prices are a factor in purchase decisions, including when backing up on- Recovery Spend Growth in 2026
75%
premises workloads to the cloud, as it is standard to write the data to a local appliance first before 80%70%
60%replicating it to the cloud. We heard both of elongated sales cycles and some pull forward due to 60%
hardware price increases. 50%40% 40% 35% 35% 45% 35% 35% 35% 35%
30% 25% 30%
Veeam Not Seeing Memory Price Impact. While all backup vendors are impacted, we believe 20% 20% 20% 15%
offerings that make it easier to use existing hardware are more attractive to customers due 10%0% 5%
Cyber Security Data growth AI adoption Regulatory / Business Migration to SaaS Replacing
incl. readiness Compliance / Continuity and the cloud application legacy
Disaster backup providersto component cost inflation. Veeam management is not seeing deals push out due to higher Ransomware Cyber Insurance Recovery
1Q26 4Q25 (Jan)component prices for hardware partners. Veeam has actually benefited from its data portability .
Source: Jefferies Proprietary Cyber Resilience VAR Survey
(not tied to integrated appliance) as a selling point for customers. Additionally, one customer said (Apr ’26 & Jan ’26, N=20)
Veeam's ability to identify ROT (redundant, obsolete, and trivial) data allowed it to recoup hardware
capacity.
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