REAL-TIME GLOBAL RESEARCH
Japan Autos, Auto Parts and Auto Tech Sector: Feedback from Asia marketing trip
Research evidence excerpt
Japan Autos, Auto Parts and Auto Tech Sector: Feedback from Asia marketing trip
Global Research
21 July 2026ab
Japan Autos, Auto Parts and Auto-tech Equities
JapanSector
Automobiles
Feedback from Asia marketing trip
Kohei Takahashi
Analyst
kohei.takahashi@ubs.com
Feedback from visits to investors in Singapore and Hong Kong +81-3-5208 6172
From 13 to 17 July, we met with investors in Singapore and Hong Kong. Amid ongoing Mao Eguchi
sharp volatility in equity markets, investors generally understood and agreed with our Associate Analyst
shift in stance on the auto sector from bearish to neutral. Honda, Suzuki and Isuzu mao.eguchi@ubs.com
generated the most discussion from a buying perspective, while investors most +81-3-5208 6242
frequently raised Mazda, Subaru, Denso and Aisin from a selling perspective. Our
impression was that investor views diverged most on Toyota. We have Buy ratings on
Isuzu, Suzuki and Toyota.
Comparisons with 2000: Has underperformance vs. electronics/precision
instruments run its course?
From May 2025 to June 2026, the TOPIX-17 automobiles & transportation equipment
index (including auto OEMs, auto parts suppliers and tyre makers) underperformed the
electronics & precision instruments index by more than 90% (Figure 2). Looking back at
the period from October 1998, the bottom of the dot-com bubble, to its peak in March
2000, the electronics & precision instruments sector outperformed the autos sector by
about 100% at its peak (Figure 4). Comparing current conditions with that period, we
think it is appropriate to re-examine the prevailing bearish view on the overall autos
sector. Moreover, the absolute performance of the automobiles & transportation
equipment index (Figure 3) suggests that the sector's downward trend had begun to
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