Checks: Perigold In West Palm Beach

Research evidence excerpt

Checks: Perigold In West Palm Beach

USA | Hardlines

Wayfair EquityJulyResearch20, 2026

COMPANY UPDATEChecks: Perigold In West Palm Beach

We visited Perigold West Palm Beach, one of two physical showrooms for RATING HOLD

the luxury banner. We were impressed with localization, visual merchandising, PRICE $87.76^

technology, and early traction with both consumers & interior designers after PRICE TARGET | % TO PT $87.00 | -1%

opening just nine months ago. 52W HIGH-LOW $119.98 - $55.01

FLOAT (%) | ADV MM (USD) 75.0% | 281.63

Background. Perigold opened its 30K sq. ft. showroom in West Palm Beach in October 2025. Today, MARKET CAP $12.0B

the brand operates only two locations, with the second in Houston, TX. TICKER W

^Prior trading day's closing price unless otherwise

Thoughtful Approach To Localization. Upon entering, we noticed a collection from Helen noted.

Bergin, beloved designer in Palm Beach known for tapping the coastal environment to create a

sophisticated aesthetic. We believe this helps create an experience above & beyond the product.

FY (Dec) CHANGE TO JEFe JEF vs CONS

Impactful Storytelling Through Designer Brand Vignettes. We noticed several full-room vignettes 2026 2027 2026 2027

including shops from Jonathan Adler, Theodore Alexander, and Julie & Isabelle Neill. While the REV NA NA +1% +1%

banner's roots are digital, the brand has high-caliber visual merchants and leadership delivering EPS NA NA NA NA

what some online platforms can struggle in delivering.

Technology Adding Convenience To The Shopping Experience. Across departments, we noticed

several tablets allowing browsers to flip through assortments online. QR codes were also

strategically placed allowing visitors to learn more about the details of specific products. **See pictures on Pages 3-11**