The Financial Espresso: MELI 7.7; Nu in Mx; IOF & Pension; Gov credit for delivery workers; Bradesco Principal; Swift & Itau; BRB update

Research evidence excerpt

The Financial Espresso: MELI 7.7; Nu in Mx; IOF & Pension; Gov credit for delivery workers; Bradesco Principal; Swift & Itau; BRB update

Global Research

13 July 2026ab

The Financial Espresso Equities

Latin AmericaMELI 7.7; Nu in Mx; IOF & Pension; Gov credit

for delivery workers; Bradesco Principal; Swift Financial

& Itau; BRB update KaioAnalystPrato

kaio.prato@ubs.com

+55-11-3513 6573

MELI record sales in double-date 7.7 Thiago Batista, CFA

Analyst

According to Exame, Mercado Libre reached a historic milestone during 7.7 in 2026, thiago.batista@ubs.com

recording the strongest sales day in its history by number of transactions, items +55-11-3513 6518

sold, and unique buyers, surpassing even Black Friday 2025. The performance

Camila Azevedo

underscores the growing relevance of so-called “double-date” events in the online

Associate Analyst

retail calendar. Meli added these dates to its calendar in Brazil around a year ago camila.azevedo@ubs.com

with 6.6, a campaign launched with a free-shipping offer on purchases starting at R +55-11-2767 6881

$19. Since then, the format has gained consistent traction. The 6.6 event in 2025

Bruno Kenji

exceeded Black Friday 2024, and now 7.7 in 2026 has surpassed the sales peak of

Black Friday 2025. Company surveys indicate that most Mercado Livre users now bruno.kenji@ubs.com

anticipate these dates to take advantage of discounts. The top-selling categories +55-11-2767 6056

were Home and Décor, Fashion, Beauty, and Supplements. Our Take: Positive for

Beatriz Shinye

MELI, as GMV growth tied to specific dates such as Black Friday should support faster

top-line growth - see our last update here. beatriz.shinye@ubs.com

+55-11-2767 6569

Nubank receives authorization to start operating as a bank in Mexico