REAL-TIME GLOBAL RESEARCH
Pole Position: UBS European & US Autos Daily
Research evidence excerpt
Pole Position: UBS European & US Autos Daily
Global Research
15 June 2026ab
Pole Position Equities
Europe including UKUBS European & US Autos Daily
Automobiles
Patrick Hummel, CFA
EU mass OEMs lobby for local content rules Analyst
In a joint letter sent to EU members, Volkswagen, Stellantis and Renault have reportedly patrick.hummel@ubs.com
called for 70% of vehicles sold in the EU to source 70% of their value from within the +41-44-239 52 54
EU, covering the full value chain from engineering to manufacturing. They called for David Lesne
measures to encourage European-based manufacturing, including targeted support for Analyst
battery production and greater regulatory flexibility, especially for small cars, to make david.lesne@ubs.com
EVs more affordable and support local supply chains. +33-14-888 3034
Joseph Spak, CFA
Our view: Analyst
In the current debate about the Industrial Accelerator Act (IAA), local content rules are a joseph.spak@ubs.com
+1-212-713 3089
key element. Key discussion topics include the scope of the regulation regionally (i.e.
whether the EU’s “friendly” trade partners should be treated the same as EU-made Juan Perez-Carrascosa
content) and product-wise (specific requirements for EV batteries, for which the EU Analyst
OEMs depend on China imports). The matter is complex, and the lobbying of the juan-perez.carrascosa@ubs.com
+34-91-436 9025
European auto companies is not fully aligned at this point. Generally, we think local
content requirements will likely lead to more brownfield investment (i.e. the use of Paul Gong
existing manufacturing facilities) by Chinese OEMs; this is expedited by a weaker Analyst
Chinese domestic market (declining volumes, lack of profitability) and the need to grow paul.gong@ubs.com
+852-2971 7868
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