European Banks "Chart of the Week #50: How has European household asset..."

Research evidence excerpt

European Banks "Chart of the Week #50: How has European household asset..."

Global Research

3 July 2026ab

European Banks Equities

Europe including UKChart of the Week #50: How has European

household asset composition changed? Banks

Jason Napier, CFA

Analyst

jason.napier@ubs.com

By Friday sometimes what's wanted is a picture and fewer words +44-20-7568 5037

With so much research out there, we get the sense that sometimes investors just want to Sanjena Dadawala

be shown one thing to think about, driven by data and not opinion, with minimal text Analyst

and fanfare. Show, don't tell is the idea behind the Chart of the Week, planned for most sanjena.dadawala@ubs.com

Fridays and good with coffee. +44-20-7567 0753

Ignacio Cerezo

Chart #50: Where is household wealth invested and how has that changed? Analyst

This week we revisit the composition of household financial assets by country with data ignacio.cerezo@ubs.com

for 2025 now out for most countries. Trends here are relevant to thinking around +44-20-7568 4409

support for equity markets, evolution of deposit pricing and the outlook for insurance Johan Ekblom, CFA

and pension segments, in our view. Analyst

johan.ekblom@ubs.com

+44-20-7568 3580

The biggest YoY change in composition is the 2% increase in the proportion of wealth in

equity and investment funds funded by lower currency and deposit holdings. This can be Alvaro Fernandez-Garayzabal

attributed to market performance and increased equity market participation. Over the Analyst

alvaro.fernandez-garayzabal@ubs.com

past decade, equity and investment fund holdings have increased as a proportion of

+34-91-436 9622

total household financial assets while insurance and pensions have declined.

Joshua Humphreys