GLOBAL RESEARCH ARCHIVE
Major Specialty Stores: June Sales Preview Forecasts are entirely our own
Research evidence excerpt
Major Specialty Stores: June Sales Preview Forecasts are entirely our own
J P M O R G A N Asia Pacific Equity Research
26 June 2026
Major Specialty Stores: June
Sales Preview
Forecasts are entirely our own
• Figure 1 shows a review of May sales, Figure 2 our estimates for June sales, and Japan Equity Research
Figures 3-12 our main assumptions (calendar effects, weather factors) and
Retail
monthly forecast models.
Dairo Murata AC
• May review: Figure 1 shows sales of sector companies. As a general trend (81-3) 6736 8620
temperatures were high, leading to strong sales of summer merchandise. Same- dairo.murata@jpmorgan.com
store sales growth rates at major specialty retailers all exceeded our forecasts. Ami Terai
In addition to the favorable weather tailwinds, we assumed the number of (81-3) 6736-8660
weekends and holidays compared to the previous year to be +1 day, but because ami.terai@jpmorgan.com
it was actually +2 days, the positive impact of an additional weekend day also Kazuha Matsuo
led to the difference from our expectations. For Uniqlo Japan, summer (81-3) 6736-8614
merchandise sales were strong, and the Golden Week sales campaign and kazuha.matsuo@jpmorgan.com
JPMorgan Securities Japan Co., Ltd.
Thank You Festival also proved successful.
• Even excluding the impact of the number of Saturdays, Sundays, and holidays,
sales of MUJI Ryohin products in Japan were strong, with same-store sales up
6%. The company noted that the GOOD POINT WEEK loyalty program for
members (April 29-May 6) also helped drive customer traffic. By category,
apparel and miscellaneous goods drove growth, with apparel and
miscellaneous goods up 12.8% while household sales rose 9.1% and foods rose
6.3%. By product type, summer apparel and Health & Beauty products
performed particularly well.
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