GLOBAL RESEARCH ARCHIVE
China Economic Perspectives "China Housing Survey: Regional Stabilization" Zhong
Research evidence excerpt
China Economic Perspectives "China Housing Survey: Regional Stabilization" Zhong
The 22nd wave of UBS Evidence Lab's China Housing Survey covers 2,500 respondents
across mainland China (April 8 - May 4, > Access Dataset ). Amid signs of market
sentiment improvement in recent months, how has market sentiment evolved? What
are respondents' expectations for property prices and home purchase intentions? Are
there meaningful divergences?
Home purchase intention edged up. The share of respondents planning to buy
property in the next two years edged up to 31%, from 30% in the November 2025
survey, stronger than April 2025 and above 2023-24 levels. However, this does not yet
point to a decisive demand recovery. The share saying they “never” want to buy
property rose to 40%, from 28% in November. Selling intentions also increased: 24% of
current homeowners plan to sell in the next one to two years, up from 17%. The
combination of stable buying intentions and higher selling intentions suggests better
turnover, but still-fragile net demand. In fact, high frequency data points to slowdown in
the growth momentum of property sales recently.
Policy is putting a floor for confidence, while overall sentiment remains
subdued. On a net basis, 5% of respondents reported greater confidence to buy
property than six months earlier, down from 9% in November 2025 but still better than
late-2023 and 2024 readings. The main sources of support were direct government
subsidies, lower mortgage rates, delivery assurances, and hukou relaxation. In particular,
Hukou relaxation has become more important than in previous surveys, cited by 21% of
respondents versus 16% in April, suggesting that eligibility and mobility reforms matter
for housing demand, echoing progress made over the past year.
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