GLOBAL RESEARCH ARCHIVE
Reminder: Expert Access: Barclays: Expert call with former OpenAI Director of Strategic AI Integrations
Research evidence excerpt
Reminder: Expert Access: Barclays: Expert call with former OpenAI Director of Strategic AI Integrations
explore where value is likely to accrue, including the relative roles of software vendors and
LLM providers in owning orchestration, workflows, and end-customer relationships. We
will also discuss how enterprise IT budgets may evolve as AI adoption scales, including the
balance between application spend and model/API consumption, and what this means for
pricing power and monetisation. We will examine which companies are best and worst
positioned.
Meet the Speaker
Adnan Alam is a former Director of Strategic AI Integrations at OpenAI, where he worked
on embedding advanced AI into high-impact products, and former Director at Microsoft
(most recently within Generative Agentic AI). He brings over 20 years of experience across
AI, machine learning, and software, combining deep technical expertise with leadership
across large-scale product and monetisation platforms.
Meet the Analysts
Alice Jennings is an Assistant Vice President in the
European Software and Payments team. She joined
Barclays in summer 2022 after completing an internship in
2021 in the Diversified Financials team. Alice holds a
degree in Economics with Industrial Experience from the
University of Exeter, as part of which she spent a year
working at the Bank of England as a Research Assistant.
View Analyst Page
European Software & Payments
Alice Jennings
+44 (0)20 3134 9087
Barclays, UK
This event is intended for Barclays institutional investor clients only. This event is strictly and solely
for the benefit of the intended recipients. Please do not forward this invitation to any other party
without written consent from Barclays Research. Barclays' Investment Bankers are prohibited from
attending this event.
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