GLOBAL RESEARCH ARCHIVE
European Consumer Staples: Sector Underperformance: Derating or Downgrade driven?
Research evidence excerpt
European Consumer Staples: Sector Underperformance: Derating or Downgrade driven?
Equity Research
European Consumer Staples
18 June 2026
Sector Underperformance:
Derating or Downgrade driven?
EU Staples have de-rated sharply despite only modest European Consumer Staples
earnings cuts since the Iran war. With earnings now stabilising NEUTRAL
and positioning still light, we see room for a rerating post the European Consumer Staples
Warren Ackerman
peace deal, although delivering on top line will still be key. +44 (0)20 3134 1903
We prefer names like LOR, BN, UNA, CARLB and RI FP. warren.ackerman@barclays.com
Barclays, UK
Laurence Whyatt
We think that European Consumer Staples are starting to look more interesting again -
+44 (0)20 7773 5324
selectively - with valuations now at multi-year lows and positioning still light, albeit top line laurence.whyatt@barclays.com
delivery, as ever, will remain key. The sector has seen a broad de-rating since the start of Barclays, UK
the Iran conflict, with c.90% of names trading below pre-war multiples and average
Alex Sloane
discounts of ~25% to 5-year averages. However, earnings expectations have been relatively +44 (0)20 3555 0645
resilient, with only ~60% of companies seeing downgrades and revisions largely limited to low alexander.sloane@barclays.com
single digits. Barclays, UK
With oil prices easing and macro pressures on consumers beginning to stabilise, the earnings Varshil Modi
+91 (0)22 6175 3995downgrade cycle now appears to be bottoming. This leaves the sector positioned for a potential
varshil.modi@barclays.com
re-rating, particularly given low expectations and under-ownership vs history, although a full
recovery will likely depend on clearer evidence of volume stabilisation, and navigating the
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