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China Online Entertainment Monthly "May: Healthy gaming growth; NetEase'..."
Research evidence excerpt
China Online Entertainment Monthly "May: Healthy gaming growth; NetEase'..."
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China Online Entertainment Monthly Equities
ChinaMay: Healthy gaming growth; NetEase's new
game catalyst; eyes on Kling's next upgrade Internet Services
Kenneth Fong
Analyst
kenneth-kc.fong@ubs.com
Games: Tencent sustained teens grossing growth; NetEase's key launch in July +852-3712 3890
According to CNG, China's game revenue rose 10% YoY in May (Q1/Apr: up Jenny Yuan
13%/11%), driven by growth of 7% in mobile games (Q1/Apr: up 6%/10%) and 22% Analyst
in PC games (Q1/Apr: up 39%/18%). Based on UBS Evidence Lab (> Access Dataset), 1) S1460525030004
We estimate Tencent's mobile grossing grew 12% YoY in May (versus 11% in Apr), jenny-za.yuan@ubs.com
supported by resilient evergreen titles, Delta Force, Valorant Mobile and Roco Kingdom: +86-21-3866 8912
World. We think the sustained growth offers good visibility on accelerating domestic Sardonna Fong
game growth for the rest of the year (Q1: up 6%). 2) NetEase's mobile grossing was Analyst
broadly flat YoY. Growth in FWJ Mobile, Infinite Borders, New Ghost, Sky and Eggy Party sardonna.fong@ubs.com
was offset by falls in Identity V, Justice Mobile, Where Winds Meet and Naraka: +852-3712 3042
Bladepoint Mobile. Justice: New World, a major overhaul of Justice, is launching on 26 Wei Xiong
June, featuring a lighter open-world experience, visual upgrades and new content. We Analyst
think the revamp could reverse the franchise's recent soft grossing trend in H2. We S1460518100005
expect NetEase's Q2 game revenue to rise 5% YoY, factoring in deferred revenue. 3) wei.xiong@ubs.com
Bilibili's San Mou grossing was volatile in May amid the absence of seasonal updates. +86-21-3866 8883
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