First Read: Coupang "May recovery gradual but remains intact" (Buy) Han

Research evidence excerpt

First Read: Coupang "May recovery gradual but remains intact" (Buy) Han

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South Korea Consumer Transaction Monitor - Coupang

This report leverages the following UBS Evidence Lab asset: South Korea Consumer Transaction

Monitor - Coupang. Transaction data is sourced from a leading telecoms company's financial

wallet app, which has 10 million+ opt-in users.

South Korea Consumer Transaction Monitor (>Access Dataset)

Monitor. The South Korea Consumer Transaction Monitor tracks consumer spending on brands

of both private and public listed companies. Spending data consists mainly of credit and debit

card transactions; and is procured by a vendor which partners with a leading telecoms company

to obtain data from more than 10 million users. This panel represents 30% of 29 million

economically active people in South Korea. UBS Evidence Lab tracks spending metrics for c.30