GLOBAL RESEARCH ARCHIVE
Automotive Industry: Weekly automotive pit stop: Ford likely to emerge as a strong competitor in BESS
Research evidence excerpt
Automotive Industry: Weekly automotive pit stop: Ford likely to emerge as a strong competitor in BESS
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Automotive Industry
Weekly automotive pit stop: Ford likely to
emerge as a strong competitor in BESS
Estimate Change
Ford likely to emerge as a strong competitor in BESS 22 May 2026
We hosted an expert call with Todd Hillman, SVP and Chief Customer Officer at MISO, Equity
the electric grid operator for the central United States to assess Ford’s opportunity in Global
the battery energy storage systems market. Ford is likely to emerge as a strong Autos/Car Manufacturers
competitor in the battery energy storage systems market, where TSLA is the benchmark Alexander Perry
competitor with their Megapack product. The market is relatively mature with many Research Analyst
providers including Tesla, LG, Fluence, and FlexGen offering products with limited BofAS+1 646 855 1365
hardware differentiation, but demand remains plentiful across utilities and large aperry3@bofa.com
commercial & industrial customers including data centers. Ford should benefit from
strong brand recognition and its broader commercial footprint as it targets utilities, data
centers, and large C&I customers. Ford Energy says its manufacturing and supply chain
strategy is designed to align with Investment Tax Credit (ITC) requirements and Stock symbol key
applicable material-assistance/domestic-content standards. For eligible projects, the ITC Adient Plc ADNT
Aptiv PLC APTV
can reduce effective project cost by ~30%-40% according to the expert. On price, he Asbury Auto ABG
said costs have fallen some since 2020, with estimated cost of storage ($/MWh) AutoNation, Inc. AN
between $83-$192 today versus $132-$245 in 2020. BorgWarner BWA
CarMax KMX
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