GLOBAL RESEARCH ARCHIVE
Richemont Top quality - remain Overweight
Research evidence excerpt
Richemont Top quality - remain Overweight
J P M O R G A N Europe Equity Research
22 May 2026
Richemont Overweight
CFR.S, CFR SW
Top quality - remain Overweight Price (21 May 26):CHF156.65
Price Target (Dec-27):CHF200.00
In our luxury sector recap post Q1 reporting last week (see our note Testing European Luxury & Sporting Goods
ACquality), we argued that the first quarter of 2026 truly tested the quality of the luxury Chiara Battistini
business models, in light of sudden geopolitical shocks, pressure on tourist spend, (39-02) 8895-2700
and uneven consumer patterns in most geographies. In this context, we think chiara.x.battistini@jpmorgan.com
Richemont’s growing quality shined through, with, once again, one of the best top- J.P.(AsiaMorganPacific)SecuritiesLimited plc/ J.P. Morgan Securities
line performances in the sector (the other players reporting double-digit growth did
Wendy Liu
so off much smaller sales bases), consistent momentum across all regions, healthy (44-20) 3493-9733
margin developments ex-FX along with tight opex management, and encouraging wendy.liu@jpmorgan.com
progress in the lagging divisions, despite an environment that has pushed brand J.P. Morgan Securities plc
polarisation even further. We have reviewed our forecasts, raising them by 3% on Apurva Vishwaraj
better top line and tighter opex/progress in Specialist Watchmakers more than apurva.vishwaraj@jpmchase.com
offsetting lower gross margin estimates. We think with external headwinds J.P. Morgan Securities plc
(notably FX) peaking in H2 26, profitablilty growth and the high quality profile of Victoria Saden
the Group should increasingly crystallize from here. In this context, we see the (44-20) 3493-0435
victoria.saden@jpmorgan.com
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