GLOBAL RESEARCH ARCHIVE
Technology - Asia Pacific: Viewing Angle: May ASPs in line; 3Q ASP outlook improves to stable
Research evidence excerpt
Technology - Asia Pacific: Viewing Angle: May ASPs in line; 3Q ASP outlook improves to stable
Accessible version
Technology - Asia Pacific
Viewing Angle: May ASPs in line; 3Q ASP
outlook improves to stable
Industry Overview
May ASP trend in line, with MNT showing modest strength 20 May 2026
May panel ASP developments were broadly in line with expectations, reinforcing a stable Equity
pricing environment. According to WitsView, TV panel ASPs remained flat across sizes, Asia Pacific
thanks to supply side control. Monitor panel ASPs increased slightly MoM, as panel makers Technology
continued to pass through higher input costs, supported by resilient demand driven by pull- Brad Lin >>
in activities and consolidated industry landscape. Notebook panel ASPs remained flat, as Research Analyst
stiff competition offset the benefits from near-term demand strength. Merrill+886 2Lynch2376 (Taiwan)3728
brad.lin@bofa.com
June pricing appears steady, driven by pull-in demand
In June, panel ASPs across most applications/sizes are likely to remain largely flat MoM,
slightly better than our prior expectation of softening. Demand seems to be holding up
more steadily than expected, supported by ongoing pull-in orders. Notably, monitor ASPs
may still edge higher, albeit with a narrower hike, as higher component costs—including
but not limited to ICs—continue to be reflected in pricing. Overall, pricing resilience
suggests effective supply discipline and improved cost pass through mechanisms.
Exhibit 1: Abbreviations
3Q ASP outlook improves on restocking support for year- Abbreviations and definitions
end demand Acronym Full name
ASP Average selling price
Beyond 2Q, our view on pricing has turned incrementally constructive. While we IC Integrated Circuit
The English excerpt is extracted automatically from the cited source page and may contain layout or recognition errors. It is never batch translated.
Open report viewer