GLOBAL RESEARCH ARCHIVE
Marks & Spencer Group plc: Confidence into new growth phase
Research evidence excerpt
Marks & Spencer Group plc: Confidence into new growth phase
Barclays | Marks & Spencer Group plc
•• FY25/26 store sales constrained due to availability challenges. Three new full-line stores
opened, trading in line with expectations. Full-line stores opened in FY24/25 are performing
well, delivering ahead of plan (payback average of 2.9 years).
•• In Online, near-term focus on strengthening fundamentals, including search, imagery,
descriptors, checkout and payments. Core platform modernisation underway to enable faster
change and improved personalisation through Sparks. Accelerating rollout of planning
platform to improve end-to-end product flow Expanding lower-cost capacity through boxed
automation and improved sortation at Castle Donington and the acquisition of an automated
distribution centre from ASOS. Strengthening buying, merchandising and logistics processes
to reduce split shipments, improve service and lower online costs.
International
•• Impacted by a lagging recovery from the cyber incident. Total sales down -7.2% with
improving 2H performance. Wholesale and marketplaces partly offset declines in owned and
franchise. Delays in shipments to the Middle East in the final month of FY25/26 impacting 2H
Franchise performance.
•• Franchise terms are being reset to enable investment in trusted value. Online sales are
starting to grow through marketplaces, with expanded ranges on Zalando in Europe.
Wholesale growing from a small base with new agreements with retailers such as Coles in
Australia for Food and with Nordstrom in the US for Fashion.
•• Seeing a strong volume response to value investments in Asia, Czechia and direct-to-
consumer.
Ocado Retail
•• Sales up +15.0%, driven by more effective customer acquisition and retention, and increased
frequency of shop.
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