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The Darkest Moment Has Passed! Industry Deep Clearing! Baijiu Bottom Reversal Expected! (Attached A-share Core Targets)

Published: 2026-07-31 15:10:37Category: companyHeat: 100

English summary

### The Darkest Moment Has Passed! Industry Deep Clearing! Baijiu Bottom Reversal Expected! (Attached A-share Core Targets) Time: 2026-07-31 15:09:24 Content: According to multiple media reports, Moutai's direct-sale stores in many regions across the country have raised the price of the 26-year regular Moutai (53% vol 500ml Feitian Moutai) to 1,719 yuan/bottle, 80 yuan more expensive than the price on the iMoutai online platform (1,639 yuan/bottle), and many stores do not have spot goods. As early as July 17, Kweichow Moutai announced that from 0:00 on July 18, the retail price of 26-year regular Moutai on the iMoutai platform was adjusted from 1,539 yuan per bottle to 1,639 yuan, and the sales contract price was adjusted from 1,269 yuan to 1,369 yuan. 1. The bottom of baijiu is clearly clearing: the baijiu sector continues to clear. In 25Q4, the bottom accelerated, with a larger decline; entering 26Q1, the performance decline significantly narrowed. In 2025, the baijiu sector's revenue and net profit attributable to parent decreased by 18.3% and 24.2% year-on-year respectively; excluding Moutai, the revenue and net profit attributable to parent of the baijiu sector decreased by 29.2% and 45.2% year-on-year. ...

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